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About us

We’ve stood where you’re standing.

Promoters, festival owners and managers for 19 years. Now we put that experience to work selling out yours.

Our story

This is more than work for us.

Culture isn’t a job. It’s what we’ve lived, breathed and bled for nearly 20 years. We know the industry because we’re immersed in it.

We cut our teeth on small events before stepping up to the festivals and events that shape our cultural landscape. A festival ticket isn’t a usual product, and selling one takes a real feel for community and for how fans actually decide to buy.

Through creative, data-driven marketing we amplify the voices of our clients and deliver commercial success that brings longevity and growth. We scale.

What we stand for

Culture, creativity, community. It’s everything that matters.

01
Culture
We’re inspired by the freedom of shared experiences and the community found in a festival crowd.
02
Creativity
Boring creative is banished. We break new ground with bold ideas that sell.
03
Community
We don’t treat fans like idiots. We build audiences that come back year after year.
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Founder
Josh Taylor-Anderson
CEO, Founder and Head of Marketing

Josh has spent 19 years as a promoter, festival owner and manager. He founded Call & Response to give festivals and major events the strategic, data-driven marketing partner he always wanted himself.

260k
Tickets sold in 2025
19+
Years of industry expertise
$140m
Generated in event revenue
400+
Profitable events
Limited client spots this season

Let’s make some noise.

We only take on a few clients each year, because daily optimisation needs a small roster. If your next announce is coming up, grab a time now.

Free ad account audit included
Strategy call + audit30 min

Pick a time that suits. We’ll look at your last campaign before we say a word.

Choose a time